The Campaign for Junk Food

To achieve this goal, we have adhered to one clear standard: what works. The initiatives we undertake are evidence-based, and we rely on the most current science. Research indicated that kids needed less sugar, salt and fat in their diets, so we revamped school lunch menus accordingly. When data showed that the lack of nearby grocery stores negatively affected people’s eating habits, we worked to get more fresh-food retailers into underserved areas. Studies on habit formation in young children drove our efforts to get healthier food and more physical activity into child care centers.

Today, we are seeing glimmers of progress. Tens of millions of kids are getting better nutrition in school; families are thinking more carefully about food they eat, cook and buy; companies are rushing to create healthier products to meet the growing demand; and the obesity rate is finally beginning to fall from its peak among our youngest children.

So we know that when we rely on sound science, we can actually begin to turn the tide on childhood obesity.

See Complete Article at: http://www.nytimes.com/2014/05/29/opinion/michelle-obama-on-attempts-to-roll-back-healthy-reforms.html